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  GUIDE

How to Build a Website in HubSpot from Start to Finish

 

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Here's what's covered in the Guide


Browse through an overview of each chapter below.

Each chapter provides step-by-step instructions to help you successfully create and manage your website using HubSpot.

Everything from the initial setup to going live and tracking performance.

The Benefits of Downloading our Guide
Chapter 1:

Signing up to HubSpot

Welcome to the dynamic world of HubSpot! In the first chapter, we'll embark on the first leg of your HubSpot journey by walking you through the signing-up process. Additionally, we'll underscore the significance of account verification in ensuring your account's security.

xen-create-website-chap1-account-defaults

The Benefits of Downloading our Guide


Let’s walk you through setting up a campaign in HubSpot. This process includes:

  • Creating a HubSpot campaign
  • Designing a HubSpot landing page
  • Crafting HubSpot forms
  • Establishing a HubSpot workflow
  • Sending HubSpot marketing emails
  • Crafting a HubSpot thank-you page and notifying team members via HubSpot internal emails
Hubspot Campaign from Start to Finish
Chapter 2:

Setting up the basic settings

Time for some customising. This will help your website fit your brand personality and give you some extra security.

Setting up basic settings: Security
Security

Enhance your website’s protection by adding additional security settings such as Two-Factor Authentication.

Setting up basic settings: Account Defaults
Account Defaults - General

Set up your account defaults, including the account name, time zone, and other company information.

Setting up basic settings: Branding
Account Defaults - Branding

Ensure you are following your brand guidelines by incorporating your brand colors and logo in this section.

Chapter 3:

Downloading a theme from the HubSpot Asset Marketplace

Give your website a stylish boost by integrating themes from the HubSpot Asset Marketplace. This chapter guides you in navigating and selecting themes that suit your needs. Choose from free options or go the extra mile with paid ones.

Downloading a theme from the HubSpot Asset Marketplace
Chapter 4:

Setting up a child theme

Setting up a child theme is essential for those who seek to tailor their website's appearance without affecting the parent theme. In this chapter, you'll gain a comprehensive understanding of the process. You'll learn how to locate the theme you installed in the marketplace folder and create a child theme from it, ensuring a seamless and organized design journey.

Setting up a child theme
Chapter 5:

Setting up a Global module (optional)

If you’re interested in managing multiple websites within the same HubSpot portal, this chapter offers a roadmap. You’ll learn how to set up unique global modules, like headers and footers, for each site. While this step is optional, it provides valuable flexibility for branding and customization.

Setting up a Global module (optional)
Chapter 6:

Documenting your brand’s style guide

A brand style guide is your roadmap to creating consistent and cohesive theme styles. In this chapter, you’ll discover why a well-documented guide is essential and get access to a handy template. By detailing key brand elements such as font family and colors, you’ll guarantee a unified and polished design for your website.

Documenting your brand’s style guide
Chapter 7:

Setting up the theme settings

With your theme selected, it’s time to refine its settings to resonate with your brand’s identity. This chapter walks you through the customisation journey. Explore a variety of theme settings, from color schemes to typography and design elements, to ensure your website harmoniously aligns with your brand guide. 

Setting up the theme settings
Chapter 8:

Uploading Custom Fonts (optional)

In this chapter, we delve into the optional process of integrating custom fonts into your website to align with your brand's identity. While theme settings usually limit font choices to Google fonts, our eBook offers a detailed, step-by-step guide for users who need to incorporate their own custom fonts to maintain brand consistency.

Uploading a custom font
Chapter 9:

Blocking your domain from Search Engines

For those who wish to keep their website hidden from search engines temporarily, this chapter outlines the process. You'll learn how to block your domain from search engine indexing and when to remove this block when your site is ready to go live

Blocking your domain from Search Engines
Chapter 10:

Start building pages

The chapter titled "Start building pages" marks a significant milestone in your HubSpot journey. You'll be introduced to HubSpot's user-friendly drag-and-drop editor, allowing you to create your website pages effortlessly. Topics include page naming, theme selection, and initial content creation.

Start building pages
Chapter 11:

Going Live!

In this penultimate chapter, you’ll navigate the final steps to launch your website live.

Going Live: Brand domain
Brand domain

Once you've completed creating all your pages and are prepared for the launch, it's time to organise your custom domain.

Connecting a domain and set up DNS
Connecting a domain and set up DNS

This section is crucial if your domain isn't linked to HubSpot, offering step-by-step guidance and a specific instruction for GoDaddy domains.

Updating the domain on each page
Updating the domain on each page

If you prefer, we can guide you on how to change to a different domain brand instead of the one used by default by Hubspot (hubspotpagebuilder.com).

Chapter 12:

Setting up Google Accounts

To monitor your website's performance and delve into analytics, ensure the readiness of your Google account by setting up the following three components:

Build Your Website Easily with HubSpot Today


Discover everything you need to know to create your own website using HubSpot in no time.


Access the eBook

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Overview

 

In this eBook (that is being updated regularly), we focus on the IMPLEMENT items of a campaign - all built in HubSpot. By the end of the book you will have a clear knowledge of how to implement the following list of key items for your campaign:

Graphic Design

Graphic Design

Understand the significance of Graphic Design in building HubSpot campaigns.

HubSpot forms

HubSpot Forms

Discover the process of creating impactful forms.

HubSpot lists

HubSpot Lists

Understand how Lists are essential for campaign success and effective reporting.

HubSpot files

HubSpot Files

Learn HubSpot's content asset file system and effective usage.

HubSpot landing pages

HubSpot Landing Pages

Uncover the roles of Landing, Thank You, and Download Pages in campaigns.

HubSpot CTAs

HubSpot CTAs

Explore HubSpot's CTA benefits and usage tips.

HubSpot emails

HubSpot Emails

Explore HubSpot campaign emails and grasp their goals and best practices.

HubSpot workflows

HubSpot Workflows

Explore the role of HubSpot Workflows in business scalability and more.

HubSpot campaign

HubSpot Campaign

Learn about the advantages of using HubSpot Campaigns tool.

HubSpot site updates

HubSpot Site Updates

Discover strategic placement of campaign assets for effective promotion.

HubSpot reports and dashboards

HubSpot Reports and Dashboards

Discover how to utilize pre-prepared reports and create custom reports.

Attribution items

Attribution Items

Learn about attribution items.

Overview

 

In this eBook (that is being updated regularly), we focus on the IMPLEMENT items of a campaign - all built in HubSpot. By the end of the book you will have a clear knowledge of how to implement the following list of key items for your campaign:

Graphic Design
Graphic
Design
HubSpot forms
HubSpot
Forms
HubSpot lists
HubSpot
Lists
 
HubSpot files
HubSpot
Files
HubSpot landing pages
Hubspot 
Landing pages
HubSpot CTAs
HubSpot
CTAs
HubSpot emails
HubSpot
EMAILS
 
HubSpot workflows
HubSpot
Worksflows
HubSpot campaign
Hubspot 
campaigns
HubSpot site updates
HubSpot
site updates
HubSpot reports and dashboards
HubSpot
reports and dashboards
 
Attribution items
attribution
Items